The Funnel Formula

Skyrocketing Conversions through Customer Journey Mastery

by Rafael Nuissier

About the Book

Most funnels don’t fail because of traffic… they fail because of leaks you don’t even see.

If you’re tired of wasting money on ads, patching pages that don’t convert, or guessing why leads disappear, this book gives you the blueprint you’ve been missing.

Inside, you’ll find a step-by-step system tested with SaaS founders, agencies, coaches, e-commerce brands, and local businesses, that turns visitors into loyal customers.

Here’s what you’ll unlock inside:

  • Diagnose the silent leaks that kill funnels before they ever make a sale.

  • Master the psychology of each funnel stage : from Awareness to Retention so prospects feel understood and compelled to act.

  • Write copy that converts using proven formulas and learn why words outperform design every time

  • Design landing pages that sell with archetype-specific structures for E-com, SaaS, Service providers, and Digital Products.

  • Deploy upsells, cross-sells, and retention loops that increase lifetime value without annoying your audience.

  • Track metrics that matter so every tweak makes you smarter and more profitable.

  • Run simple A/B tests to optimise continuously instead of guessing.

  • Avoid common traps like copying competitors, overloading features or others mistakes that silently drain trust and sales

Why this book works:

  • Action-first: Every chapter ends with tactical steps.

  • Real-world proof: Frameworks come from hundreds of live campaigns and audits, not theory.

  • Versatile playbook: Works for startups, freelancers, agencies, SaaS, and even local shops.

  • Scalable: Whether you need a quick funnel fix or a growth engine, you’ll have a roadmap.

Imagine if you could:

  • Launch funnels that work from day one.

  • Turn ad spend into ROI instead of wasted clicks.

  • Confidently explain (and improve) every stage of your customer journey.

  • Watch your revenue grow because every part of the funnel finally clicks.


Ready to transform your funnels? The Funnel Formula will be your blueprint for lasting results. Grab your copy now. You will not regret it.

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Book Details

ASIN B0FRQW7L5C
Author(s) Rafael Nuissier

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